B2B Market Research
Our strategy consultants understand how to turn market intelligence into go-to market strategies.
At Geo Strategy Partners, we only work in business to business market research and strategy. Because we specialize in B2B, we have a team of experienced business and consultants who understand the unique dynamics of marketing to businesses.
Our moderators know how to access senior executives and difficult to reach decision-makers, and have the business experience and acumen to elicit high value insights. Our industry analysts are familiar with the markets in which we work.
Our strategy consultants understand how to turn market intelligence into go-to market strategies. As a result, our findings are analyzed in the context of the overall competitive environment.
Our strategy consultants understand how to turn market intelligence into go-to market strategies. As a result, our findings are analyzed in the context of the overall competitive environment.
Case studies
Related experience
This client needed visibility into the municipal transit and para-transit, university shuttle, airport shuttle, corporate shuttle, and repair and maintenance services across multiple sectors. The challenge was to determine the size of the addressable and convertible markets and what leverage points would drive privatization or outsourcing of services.
This branded direct response catalogue company had just purchased another company and needed to assess brand equity of both companies across multiple industry verticals and determine whether to keep the brands separate or collapse into one.
Insurance company needed competitive intelligence of the vehicle service contract market in order to develop a new value proposition and a go to market approach that would best fit different product categories and customer types.