B2B

Recreation

According to the Outdoor Industry Association, the outdoor recreation participation rate in the U.S. has been steadily increasing from 37% in 2010 to 53% (163 million Americans) in 2020. Outdoor recreation is valued at $689 billion and creates 4.3 million jobs nationwide.

Outdoor recreation is increasing in popularity globally as consumers in emerging and developing markets have more leisure time and disposable income. To put things in perspective, the outdoor market in the US is almost twice as large as the pharmaceutical, motor vehicle, gasoline, and household utilities markets.

As much as we enjoy the outdoors, Geo Strategy Partner focuses on the business-to-business dynamics of this large consumer market, helping our clients analyze market opportunities, develop new products and grow through mergers and acquisitions.

We work in

Boating
Destination development
Fishing
Hunting
Tourism development

We work with

Manufacturers
Economic development agencies
Resorts
Tourism authorities

Recent projects

Recent recreation projects

Merger and acquisition project for an outdoor gear company focused on the fishing market.
Economic development strategy for a Caribbean country.
Development project for a tourism resort
Promotional strategies for a tourism development organization

Clients

Curacao
Jamaica
Chota Outdoor Gear
Shane Watson Fishing

Roland Martin Productions
Lake Lanier Islands Resort
Caribbean Development Partners
Fish Curacao