B2B

Healthcare

National healthcare systems face challenges that are both local and universal. Changing demographics and high patient expectations in a time of rising costs, talent shortages, and fiscal constraints create disruption and require confident, informed management.

In order to enhance quality of service and value for payments, healthcare organizations have to adopt superior processes, models, and cost management capabilities. This is as true for an institution operating in a national healthcare environment as it is for an institution operating in a fee-for-services one.

The biggest change in healthcare may not be the care itself, but the way it is delivered. Fiscal constraints will force tighter management of costs. The market will demand improved clinical outcomes without a commensurate increase in cost to the patient or the system. Expect fewer F2F physician visits and greater reliance on electronic records & remote diagnostics.

With the graying of the global population and greater disposable income in emerging markets, overall healthcare spend will grow. By 2018, the global expenditure on health reached $8.3 trillion, from which 41% was derived from private accounts. With the pandemic, in the U.S. alone, the expenditure in healthcare reached $4.1 trillion in 2020, which is a 9.7% increased from 2019 levels. Additionally, healthcare services like healthcare informatics are expected to grow at a CAGR of 9.2% until 2026 and the tele-health growth is forecasted at a CAGR of 32.1% in the period 2021-2028.

Geo Strategy Partners serves healthcare clients with customized research and analysis, strategic consulting, and M&A support.

We work in

  • Healthcare services
  • Medical devices
  • Healthcare products- durable and nondurable goods
  • Furnishings and fixtures
  • Pharmaceuticals
  • Healthcare informatics

We work with

  • Healthcare services providers
  • Pharmaceutical companies
  • Companies selling to the healthcare industry
  • Medical device manufacturers
  • Distributors

Recent Healthcare Projects

  • Awareness and perception study among specialty physician, general practice physicians, and pharmacists on behalf of a global pharmaceutical company – Russia, Brazil, Saudi Arabia, South Africa.
  • Market opportunity study for steam handling equipment in institutional settings (hospitals, universities).
  • Branding and path-to-purchase study for a manufacturer of nylon carpet fibers focused on corporate, healthcare, and higher education flooring decision-makers.
  • Brand study for a distributor selling lab equipment for R&D and diagnostics testing purposes to customers that include hospitals, diagnostic labs, and blood banks.
  • Concept testing for antimicrobial and hypoallergenic carpet fiber among corporate, healthcare, and higher education flooring decision-makers.
  • Reputation study on behalf of a global company providing health information services, software and analytics to organizations that deliver or manage healthcare.
  • Examination of healthcare delivery models at the “bottom of the pyramid”- markets where healthcare consumers make less than $2/day.
  • Market opportunity study for quality training, quality certification, and body of knowledge tools related to safety and best practices in the healthcare industry (hospitals, blood banks, assisted living facilities).
  • Pfizer
  • Ingenix (now OptumInsight)
  • Cole-Parmer/Thermo-Fisher Scientific
  • American Society for Quality (ASQ)
  • INVISTA
  • Kadant-Johnson