Leading pressure vessel manufacturer needed a market opportunity study and Go to market strategy to help them know where and how to compete across 30 industry sectors

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Market Research and Analysis

Chemicals

Home » Case Studies » Leading pressure vessel manufacturer needed a market opportunity study and Go to market strategy to help them know where and how to compete across 30 industry sectors

Leading pressure vessel manufacturer needed a market opportunity study and Go to market strategy to help them know where and how to compete across 30 industry sectors

Client description:

A pressure vessel manufacturer

Challenge:

Pressure vessel manufacturer needed a market attractiveness analysis across 30 industry sectors in order to prioritize its market focus and develop a strategy for market growth.

Methodologies:

Comprehensive qualitative and quantitative approach across over 30 industries: IDI’s, quantitative surveys, competitive intelligence, development of a market attractiveness model, and go-to-market strategies for the top five industries.

The result:

A complete and thorough analysis of the competitive environment, a ranking of best markets for best products, and a Go to market strategy for the best markets. This analysis guided the corporate board in allocating additional capital to fund the business’s growth in their large and fragmented market.

Geographic scope

North America

Industries involved

Chemicals, Food and Beverage, Healthcare, Industrial Equipment, Marine, Metals / Fabrication / Welding, Oil & Gas, Pulp & Paper, Transportation, Water & Wastewater

Services applied

Competitive Intelligence, Go to Market Strategy, Market Opportunity Study

Methodologies

Advisory, Data Analytics, Qualitative Research, Quantitative Research

Practice area

Market Research and Analysis

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