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Major residential builder needed help identifying the best opportunities for subdivision development across the US
Client description:
A national homebuilder
Challenge:
Major residential builder needed help identifying best opportunities for subdivision development across the US.
Methodologies:
Comprehensive Market Research and Analysis including field analysis of competitor subdivisions, secondary data including housing starts, demographics, land use and many other factors run through a sophisticated correlation analysis by zip code.
The result:
A color-coded predictive GIS map that predicted by zip code the best location for the best model homes at a given price point. Our analysis and recommendations allowed the client to strategically position themselves and move into the subdivision business for the first time in 30 years.
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