Case Studies

Market Research and Analysis

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Agriculture
Venture capital firm needed Market Research and Analysis to support the potential acquisition of an online safety documents management software company

Client description:

Venture capital firm

Challenge: 

This venture capital firm was in the process of analyzing a software company that specialized in providing safety management services to multiple industries. They needed Market Research and Analysis done as part of their due diligence process to ensure the investment was a sound strategic move for their firm.

Methodologies: 

Due diligence and online quantitative survey of more than 675 respondents who were current or potential users of the acquisition company’s software program.

The result: 

A detailed report that provided the client with information covering the regulatory environment, current market usage practices and trends, brand awareness and satisfaction. The research results gave the client the necessary validation of their due diligence and they proceeded with the acquisition.

Geographic scope

US

Industries involved 

Agriculture, Chemicals, Construction, Education, Government, Healthcare, IT & Software, Mining, Transportation, Utilities, Waste Management

Services applied 

Valuation, Voice of the Customer

Methodologies 

Due Diligence, Quantitative Research

Practice area

Market Research and Analysis

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